The Pitti Immagine Shows Are Back in Florence
The four days that officially kickstart the menswear calendar is not very far off. The winter edition of Pitti Immagine Uomo, number 107 will be held in the city of Florence from 14 to 17 January at the Fortezza da Basso. The trade fair already has a count of 786 brands, over 40 per cent of which are from abroad, and a swarm of buyers from several continents.
Pitti Uomo’s common ground brings together brands, buyers, journalists, and new collections.
At the heart of this edition, the theme “Fire” sparks a creative dialogue between fashion and innovation. Fire, a symbol of energy and transformation, inspires not only the advertising campaigns but also the event’s very concept.
Pitti Uomo is a journey into the world of menswear and its evolutions, a stage for presenting new ideas, collaborations, and projects, divided into five sections: Fantastic Classic, Futuro Maschile, Dynamic Attitude, Superstyling, and I Go Out, alongside a curated program of special events.
Among the most anticipated moments are the Florence debut of Satoshi Kuwata with his brand Setchu and the exclusive menswear collection by MM6 Maison Margiela. This collection will explore the brand’s signature codes of nonconformity and deconstruction, designed specifically for Pitti Uomo.
D1 Milano will present new collections that perfectly blend tradition and modernity. The main highlight, exclusively showcased at the fair, is the ONE MORE SIZE 4SEASON project—pants with a perfect, functional fit designed to meet new seasonal needs caused by climate change.
Daniele Fiesoli Italia Absolutely Made in Italy introduces Botanica, a capsule collection inspired by a love for nature and the excellence of cashmere, interpreted through a sustainable and innovative approach.
Polimoda presents AN/ARCHIVE EVENT TWO: blue r/evolution, an innovative exhibition exploring the cultural, social, and anthropological evolution of denim and the color blue.
And there’s much more to come.
With its bold mix of fashion, art, and lifestyle, Pitti Immagine Uomo 107 remains a must-attend event for discovering not only the latest in menswear but also the evolution of a stylistic culture that looks beyond the present.
On January 22nd and 23rd, 2025, Pitti Bimbo takes center stage, celebrating its 100th edition. Following this, Pitti Filati will host its 96th edition from January 28th to 30th, 2025.
Pitti Immagine Uomo
14 – 17 January 2025
Fortezza da Basso
Viale F. Strozzi 1
Opening Hours
All days 9am – 6pm | Last day 9pm-4pm
Contact
pittimmagine.com
